“freedom engaged effie&co to develop a PR campaign to launch our first ever kids’ collection. Their strategic thinking, creativity and ‘can do’ attitude assisted in…
Continue reading → Jason Piggott, General Manager Marketing, freedom
effie&co is a marketing & PR agency
specialising in fashion, beauty, lifestyle, food & health & wellness
What we do
What we've done
What they say
We worked closely with effie&co on the concept and implementation of the inaugural ‘Camp In’, to raise funds and awareness for Camp Quality. The campaign…
Continue reading → Camp Quality CEO, Deborah Thomas….click to read more
Melbourne Fashion Week worked with effie & co on the development of the Bella Unsigned Model Search aimed at unearthing a diverse new wave of…
Continue reading → Fiona Twist, Manager Melbourne Fashion Week, City of Melbourne
News
Freedom Showcases Autumn/Winter Collections and New Design Led Approach
Showings or Previews are a key tool used in consumer PR to give media and influencers a sneak peek at upcoming product and seasonal collection…
Continue reading → Freedom Showcases Autumn/Winter Collections and New Design Led Approach
The Knicker Launches a Cheeky TVC!
If you’re in Victoria and you’ve been watching Channel 9, you many have seen an Ad for The Knicker! With more women at home…
Innovation in the Time of COVID
There’s no doubt that COVID 19 has had an impact on many industries including our own. But if there is a ray of light out…
Dita Von Teese a Special Guest at AB Enterprises Launch Event
Wow what a busy month is has been at effie&co as we hurtle towards Christmas. One of the biggest highlights would have to have…
Continue reading → Dita Von Teese a Special Guest at AB Enterprises Launch Event
From Flats to Heels in Seconds, Genius Shoe Brand Launches in Australia
The public relations and marketing team at effie&co is super excited about our new client Mime et moi. This genius new shoe brand from Germany…
Continue reading → From Flats to Heels in Seconds, Genius Shoe Brand Launches in Australia
freedom Appoints effie&co as PR Agency
Leading furniture and homewares retailer freedom has appointed effie&co to manage its PR, events and influencer marketing. “The team at effie&co brings a wealth of…